The Proliferation of Social Media – And How to Manage Your Risks
Social media compliance: these three words can strike fear into the heart of any insurance agent in the financial industry. At its most basic, social media compliance simply means following the rules when using social media to engage with the public. As technology continues to advance, social media platforms have become an integral part of […]
Staying Engaged During A Crisis
Like so many businesses out there, we know many agents have been working to keep their virtual doors open during a time of social distancing. Larger gatherings are prohibited, and face-to-face meetings have been moved online. Many clients are looking for ways to stay engaged and connected with you while trying to do what’s best […]
The Importance of a Strong Call To Action
The importance of a strong call to action (CTA) is more than just a few words thrown together on a social media post or an email, it’s about connecting your reader with the next step of action. This guide will help you create a compelling CTA to convert leads into customers. Why You Need a […]
Social Media 101: How to Make the Most out of Your Social Pages
Every day, more businesses are making social media a core part of their marketing strategy, and financial advisors and agents should be no exception. More than a billion people are currently active on Facebook and there has never been an easier way for brands to promote to such a large and concentrated group of people. […]